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Home > Academics > Faculty > Faculty Profiles > Jayne Rufener Rauch
{ Faculty Profile }
Jayne Rufener Rauch

Instructor of Business Administration
Ripon College
300 Seward Street
Ripon, WI 54971
(920) 748-8390

E-mail: RauchJ@ripon.edu

Education

  • B.S. in marketing, University of Wisconsin-La Crosse
  • University of Munich, Germany, International Marketing Symposium
  • American Graduate School of International Management  Certificate: International Trade Specialist
  • M.S. in Business and Marketing Education, University of Wisconsin-Whitewater
  • Disney Institute Graduate

Awards and Honors

  • Delta Pi Epsilon Conferee
  • Beta Gamma Sigma Conferee
  • Blue Key National Honor Society Conferee
  • Chicago AMA Award Recipient

Areas of Interest

  • International market development
  • International marketing
  • Cause marketing
  • Green marketing
  • Super Bowl advertising
  • Political marketing
  • Marketing to children
  • Olympics advertising
  • Branding

Recent Presentations/Publications

  • Presented "Teaching International Business in High School" at the University of Wisconsin-Whitewater Summer Institute, June 2001.
  • Reviewed "International Business" text for Southwestern Publishing Company, Spring 2000.
  • Presented "Moving Mountains: The Ups and Downs of Elementary Keyboarding" at Wisconsin Business Education Association (WBEA) State Conference, March 2000.
  • Wrote "Preparing the Future International Workforce" for "Business Education Forum," February 2000.
  • Presented "What Makes the World Go 'Round: Integrating Cultural Awareness into Your Marketing Curriculum" at National Marketing Education Association (NMEA) Conclave, June 1999.

Current Courses Taught

  • BSA 208  Introduction to Marketing
  • BSA 300  International Marketing
  • BSA 315  Strategic Management
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